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Take the pain out of multichannel marketing campaigns at ADMA Forum 2012
As a marketer I’ve lost count of the hours spent in front of the whiteboard, with pen and post-it notes in hand, planning out my next multichannel campaign. Adding even the most basic personalisation...
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Innovate 2012
Yes, it’s that time of year again. The Innovate troupe have just gone through town! Our annual event to inspire and support our customers was held on Wednesday October 24th at the recently revamped...
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What’s good for the community is good for business
Last week I attended the Creating Shared Value Forum in Melbourne, hosted by NAB and Net Balance. The concept of social innovation and ‘Creating Shared Value’ (CSV) is seen by many as the next wave of...
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Discussing the sustainable business of law
Sustainable business of law Earlier this year, we did some research into document processes and trends within the Australian legal industry, with a focus on small and medium firms. You can view the...
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Freedomland at PacPrint13
PacPrint13 is only just over a week away! Held every four years in Melbourne, PacPrint is regarded as one of the most important events for the printing and graphic communications industries, showcasing...
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How Big Data can enable Education
At a lunch last week with some of the most forward thinking Victorian and Catholic Education business managers and educators we looked at the impact of Big Data amongst some of the other key trends in...
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Tips for successfully executing a customer experience strategy
Fuji Xerox Australia recently hosted a meeting of the minds on how organisations are tackling the implementation of their customer experience strategies. What was evident in the discussions was that...
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